12
Jan
08

It’s a Thing Now: The 4th-Date Getaway

Just had a press release forwarded by my lovely editor Kim, and it seems that, much as I suspected, singles and their unfettered, highly disposable bank accounts are being noticed and targeted as an increasingly desirable demographic. Not just by reality TV show producers and dating sites like this one, but by hospitality companies who want to capitalize on our freewheeling ways.

 The release was from the Fairmont Hotels group, announcing the rollout of their new “Holidates” promotion. Not sure about the logic of using a “holiday” inspired name 8 days after New Year’s, but whatever, it doesn’t matter. What does matter is that Fairmont is not only endorsing the 4th-date (or 5th, if you’re being circumspect) mini-holiday, they’re encouraging it. They’ve come up with all kinds of themed packages, like the Break the I.C.E. at the Fairmont Chateau, which includes a ziptrek eco-tour (dunno what it is, but it sounds tres healthy) and a chalet fondue (I know what that is, and I like it very much).  There’s the Moon Dance Celebration on the Riviera Maya, the Wooed in the Windy City package (in Chicago, obviously), and Drunk with Love at the Sonoma Mission Inn. Having been raised in Sonoma, I can tell you w/certainty that you’ll be drunk on other things as well. 

AND. Having gone on a few of these weekend getaways myself, I can tell you that they’re fun. Awkward, but fun! It kicks the dating ante up a notch: How will you get along when the time commitment is more than just dinner, drinks and possibly 3rd-date sex and a cuddle (if you’re that way inclined)? Will you both opt for room service over dinner out at a restaurant? Or will you decide to hit the town instead? Or will one of you want to stay in while one wants to go out, and then you’ll go through an uncomfortable silence that only ends at 11PM when you’ve split a bottle of wine? When you go out in public, are you going to pretend like you’ve been together forever? When old ladies ask you when you’re getting married, what the hell are you going to say?

Ah. These are the things that sweet memories are made of. I’m sure some haters are going to say, “WTF? Four dates? That’s way too soon to drop that kind of money.” And to you I say, “Fine. But you better not be expecting the sexo until, hum, two months seriously seeing each other and you’ve met the parents.”

Go Fairmont! Thanks for being way more culturally tuned-in than I ever gave you credit for. If I lived within 2000 miles of Whistler, I’d totally be up on that I.C.E. weekend. Well, if I had someone coming within 4th date territory I would. Here’s hoping. 


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